[ 06 / EXPERTISE ]Acquisition & Search
Catalog•On quote•Morocco

Digital advertising

Media buying with a creative brief attached.

Based in Casablanca, we work across Morocco.

We create and run your advertising campaigns on Meta (Facebook and Instagram), Google (Search and YouTube), TikTok, LinkedIn and Snapchat.

Each campaign starts from a goal (quote requests, online sales, visits or awareness) and a creative brief: the ad matters as much as the targeting.

Results are tracked against indicators chosen at the start (cost per lead, cost per sale, ROAS) and presented in a report.

Meta Ads, Google Ads and TikTok Ads advertising in Morocco: campaigns created, tracked and optimised

Mohtaoua, a digital agency based at Technopark Casablanca, runs Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads and Snapchat Ads campaigns for companies in Morocco.

The choice of platforms depends on the audience and the goal: Google Ads answers a search that already exists, while Meta Ads and TikTok Ads build interest among targeted audiences.

Meta and TikTok apply 20% VAT to Moroccan ad accounts without valid tax details: we take it into account when comparing the real cost of each channel.

[ CASE STUDY 01 ]

SPA CASABLANCA

Web · SEO · GEO · Google Ads

A refined digital experience connecting local discovery to a personal booking journey.

[ CASE STUDY 02 ]

HM LAPTOP

Web · SEO · GEO · Content · Ads

A premium e-commerce experience connecting product discovery, search visibility and purchase intent.

[ CASE STUDY 03 ]

CHIYAMEX

Branding

A stronger identity, more coherent content, and a digital ecosystem designed to convert.

GROUP 06 / DIGITAL ADVERTISING

Digital advertising

Media buying with a creative brief attached.

06.01

Meta Ads

Media buying with a creative brief attached. — Meta Ads built into the brand system.

06.02

Facebook Ads

Media buying with a creative brief attached. — Facebook Ads built into the brand system.

06.03

Instagram Ads

Media buying with a creative brief attached. — Instagram Ads built into the brand system.

06.04

TikTok Ads

Media buying with a creative brief attached. — TikTok Ads built into the brand system.

06.05

Google Ads

Media buying with a creative brief attached. — Google Ads built into the brand system.

06.06

YouTube Ads

Media buying with a creative brief attached. — YouTube Ads built into the brand system.

[ 03 / METHOD ]

Our method

A rigorous methodology, calibrated to turn strategy into actionable deliverables.

01/

Understand

We analyze your business, your market, your audience and your goals.

02/

Position

We define the territory, positioning and codes that will set you apart.

03/

Design

We develop the creative directions, systems and priority assets.

04/

Deploy

We turn the work into a coherent system your teams can use.

FAQ — Meta, Google &
TikTok advertising

Google Ads answers a search that already exists, for example a service in a city; Meta Ads and TikTok Ads reach people who are not searching yet. The choice depends on your offer, your audience and your goal, and the two are often combined.

Meta and TikTok apply 20% VAT to Moroccan ad accounts without valid tax details; a VAT-registered company is in principle subject to the reverse charge. Have your situation confirmed by your accountant.

With the platforms’ measurement tools (Meta pixel, Google tag, TikTok pixel) and Google Analytics, set up on your website. The indicators (cost per lead, cost per sale, ROAS) are set at the start and tracked in a report.

Yes, ads can be prepared with our content and video production teams. You can also provide your own visuals.

The price depends on the platforms, the number of campaigns and the creative work. Our starting prices are shown on the Pricing page, and the quote is free.

Yes. We are based at Technopark Casablanca and run campaigns for companies across Morocco, remotely or on site.

Performance & acquisition

Acquisition strategy, conversion funnel and measurement: an overview of our advertising practice.

See the practice
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