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SPA CASABLANCA

A refined digital experience connecting local discovery to a personal booking journey.

+ Web
+ SEO local · GEO
+ Google Ads

Calm you can feel. The experience starts here.

Explore the project Reach out
01 — Digital identityWeb · SEO · GEO · Google Ads

You feel the calm
before you arrive.

In the heart of Bourgogne, Le Privé Spa brings together Moroccan hammam, massages and facials in an intimate setting. The digital language had to extend that feeling: few words, warm images, and a single invitation — book.

Client
Le Privé Spa
Location
Bourgogne, Casablanca
Opening hours
7 days a week · 8am – 10pm
Mission
Website, local SEO, GEO, Google Ads
Le Privé Spa logo
Sand#EFE7DC
Linen#E0D3C1
Bronze#9C7B5B
Petal#8E3A35
Espresso#2A231D

Aa A moment for yourself.

Headings · Cormorant GaramondBody · Geist
The touch, Le Privé Spa
The touch
The texture, Le Privé Spa
The texture
The light, Le Privé Spa
The light
  1. 01Low light

    Warm, tightly framed images: texture, the towel, the candle, the touch.

  2. 02Typographic silence

    Fine capitals for headings, short copy, plenty of space.

  3. 03Almost no interface

    No banners, no countdowns: a single call to action — book.

02 — WebsiteDesktop · Mobile

A visit
before the visit.

Large images of the venue, rituals presented one by one, hours and address always within reach: the website is meant to be browsed slowly, and booking is always one tap away.

Experience mockups, built with Le Privé Spa’s own photography and content.

Treatment room set up, Le Privé Spa

A spa isn’t sold.
It’s felt.

03 — Local visibilityLocal SEO · GEO · Casablanca

Found in Bourgogne,
chosen in Casablanca.

Wellness searches are local and immediate: “spa”, “hammam”, “massage”, often followed by a neighborhood or “near me”. Every treatment, every page and the Google listing answer those intents.

Local intent → page

spa casablancaHomepage

hammam bourgogne casablancaMoroccan hammam

relaxing massage casablancaMassages

facial casablancaFacials

spa open sunday casablancaPractical info

  1. 01Google Business Profile

    Spa and hammam categories, 7-day opening hours, real photos of the venue, links to every treatment.

  2. 02A consistent identity

    The same name, address and phone number on the website, Google, Instagram and directories.

  3. 03One page per treatment

    Hammam, massages, facials: every search finds a precise, location-based answer.

  4. 04Readable by AI

    DaySpa structured data and short answers for assistants that recommend a place.

04 — Google AdsAcquisition · Search · Geotargeting

Be there
the moment the desire strikes.

Tightly focused search campaigns around the spa, running during opening hours and around Bourgogne, with call, directions and WhatsApp right in the ad.

CampaignBrand

Le Privé Spa, Bourgogne spa

CampaignSpa & hammam

spa, hammam, Moroccan hammam in Casablanca

CampaignMassages

relaxing massage, hot stones, aromatherapy

CampaignFacials

facial, face massage, radiance

05 — Conversion journeyFrom search to appointment

Google Website WhatsApp / Contact Booking

  1. 01Google

    A local search, an ad or the spa’s listing, at the right moment and close to home.

  2. 02Website

    The venue, the treatments, the hours: a calm visit that makes people want to come.

  3. 03WhatsApp / Contact

    A message or a call, in one tap, from any page.

  4. 04Booking

    A confirmed slot, and a welcome that already begins in writing.

06 — ConclusionLe Privé Spa · 2026

Turning local search into a premium experience.

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