[ 08 / EXPERTISE ]
AI, automation &
data
We help businesses automate their processes, connect their tools, make the most of their data and integrate artificial intelligence into their operations.
Explore the expertiseAI, automation &
data
Generative AI • AI Agents • Automation • CRM • Integrations • Data & dashboards
AI & automation agency in Morocco — based in Casablanca, working across Morocco
We help businesses automate their operations, make the most of their data and integrate artificial intelligence into their business processes.
From automating repetitive tasks to building AI agents, from connecting your tools to developing smart workflows, we design systems tailored to your operational needs.
Our approach combines AI, automation, integration and data to reduce manual tasks, improve the flow of information and create more efficient processes.
Artificial intelligence and automation for businesses in Morocco
Mohtaoua is an agency specializing in artificial intelligence, automation and data in Morocco. We help businesses automate their processes, connect their tools, develop AI assistants and make the most of their data.
Mohtaoua's AI & Automation services include AI Agents, smart chatbots, workflow automation, CRM automation, API integrations, WhatsApp automation, dashboards and automated reporting.
Based in Casablanca, Mohtaoua supports businesses across Morocco with their artificial intelligence, process automation and digital operations projects.
An automation engagement usually starts by identifying repetitive tasks and data flows, followed by designing, developing, integrating and optimizing the workflows.
AI, automation &
- 01
Artificial intelligence
Integrate generative AI, assistants and chatbots.
- Generative AI
- AI assistants
- AI Agents
- Chatbots
- 02
Automation
Automate workflows, CRM, WhatsApp and email.
- Workflows
- CRM
- 03
AI Agents
Deploy agents for support and qualification.
- Support
- Qualification
- Search
- Actions
- 04
Data
Build dashboards, KPIs and reporting.
- Dashboards
- KPIs
- Analytics
- Reporting
- 05
Integrations
Connect APIs, CRM, ERP and Google Workspace.
- APIs
- CRM
- ERP
- Google Workspace
- 06
Process automation
Automate documents, notifications and follow-ups.
- Documents
- Notifications
- Synchronization
- Follow-ups
01 / Artificial intelligence
Artificial intelligence
Integrating AI where it brings real value.
- Generative AI
- AI assistants
- AI Agents
- Smart chatbots
- Document search
- Document analysis
- Content generation
- Automatic classification
- Data extraction
- Automatic summarization
- AI-powered automation
- AI model integration
02 / Automation
Process automation
Fewer manual tasks. Smoother operations.
- Business process automation
- Workflows
- Marketing automation
- Sales automation
- Lead routing
- Notifications
- Data synchronization
- Email automation
- WhatsApp automation
- CRM automation
- Automatic document generation
- Automated follow-ups
- Automated reporting
- Multi-tool integrations
AI AGENTS & ASSISTANTSAI Agents &
AI Agents &
assistants
Agents that can interact with your tools and your data.
Customer support
Automatically answer frequently asked requests.
Lead qualification
Identify requests and route prospects.
Sales assistant
Help teams find information and prepare responses.
Internal assistant
Let employees quickly find the information they need.
Document assistant
Query documents and knowledge bases.
Operational automation
Trigger specific actions based on information or events.
04 / Data & dashboardsData &
Data &
dashboards
Turn data into actionable insights.
- Data dashboards
- KPI
- Automated reporting
- Data centralization
- Data visualization
- Sales tracking
- Marketing tracking
- Operational tracking
- Monitoring
- Performance analysis
CONNECT YOUR ECOSYSTEM
Connect your digital ecosystem
Get your tools talking to each other, so you avoid double data entry.
CRM
Syncing of prospects, customers and activities.
ERP & business software
Connection with your management tools.
APIs
Data exchange between different applications.
Automated conversations and notifications based on the scenario.
Triggering of messages and automated sequences.
Google Workspace
Connection with Sheets, Drive, Gmail and other tools.
[ 06 / METHOD ]
Our method
Automate only what is worth automating.
01/
Audit
We identify repetitive tasks, bottlenecks, the tools in use and data flows.
02/
Prioritize
We select the processes with the greatest potential for automation or improvement.
03/
Design
We define the workflows, rules, agents, integrations and checkpoints.
04/
Build
We develop and connect the various tools the system requires.
05/
Test
We check the data, scenarios, errors and the different user journeys.
06/
Optimize
We gradually improve the system based on how it is used and the results observed.
Automation for businesses in Morocco
We can support a range of needs:
Sales
Lead qualification, CRM, follow-ups and sales tracking.
Marketing
Lead capture, reporting and campaign data flows.
Administration
Documents, notifications, approvals and repetitive tasks.
Customer service
Chatbots, assistants, FAQs and request handling.
Finance & operations
Data collection, reconciliations, reporting and internal workflows.
Retail & commerce
Data syncing and automation of selected processes.
Use cases
Lead management
Form, automatic qualification, CRM, sales notification.
WhatsApp automation
Incoming message, understanding the request, response, qualification, handover to a team member.
Document automation
Document received, extraction, filing, storage, notification.
Reporting
Data collection, consolidation, dashboard, periodic report.
AI knowledge assistant
Internal documents, knowledge base, question, answer based on the available information.
Why integrate AI and automation?
A well-designed system helps you:
Reduce repetitive tasks
Automate operations that don't require constant human input.
Speed up processes
Shorten the time between one action and the next step.
Centralize information
Keep data flowing between your different tools.
Improve visibility
Turn scattered data into accessible information.
Support growth
Build workflows that can handle more operations without multiplying manual tasks.
Our deliverables
Depending on the project, an AI, Automation & Data engagement may include:
Process audit & mapping
Identification of tasks and flows that can be improved.
Automated workflow
Design and implementation of an automated process.
AI Assistant
Intelligent assistant built for a specific use.
AI Agent
Agent able to carry out specific actions according to defined rules and tools.
API integrations
Connection between software, platforms and databases.
CRM Automation
Automated handling and follow-up of prospects and customers.
Dashboard
Interface for tracking data and indicators.
Automated reporting
Automatic generation and distribution of reports.
FAQ — AI, automation &
data
An AI and automation agency helps businesses integrate artificial intelligence, automate processes, connect their tools and make use of their data.
Depending on the context, we can automate lead management, notifications, follow-ups, certain document processing, data syncing, reporting and various internal workflows.
A chatbot mainly answers predefined requests. An AI Agent can, depending on its configuration, use tools, access certain information and carry out actions within a workflow.
Yes, when the systems and APIs involved allow integration. The workflow can handle receiving a request, qualifying it, logging it in the CRM and assigning it to a team member.
Yes. The goal is generally to reuse the tools already in place within the company and connect them where technically possible.
Yes. We can centralize data from multiple sources and build dashboards and reports tailored to the indicators that matter to the business.
The budget depends on the number of workflows, the tools to connect, the level of customization, and the APIs and AI features required. The scope is defined according to your needs.
Yes. Mohtaoua supports businesses in every city in Morocco: Casablanca, Rabat, Marrakech, Tangier, Fez, Agadir and beyond, as well as remote clients.
Email marketing & CRM
Newsletters, automated sequences, cart reminders and lead follow-up: automation applied to customer relationships has its own page.
Email marketing & CRMGet started