[ 20 / EXPERTISE ]Field actions
Street marketing•On quote•Concept • Field • Measurement

Street marketing

Brand activations • Retail activations • Roadshows • Pop-up stores • Material distribution

Based in Casablanca, we design field actions; the geographic scope is defined for each project.

Street marketing reaches people where they are: in the street, outside a shop, in a shopping centre or at an event.

We design field actions that extend your campaigns: brand activations, retail activations, roadshows, pop-up stores and material distribution.

Every action is connected to digital (QR code, dedicated page, social media) to measure what it delivers.

Street marketing agency in Morocco: field actions connected to your campaigns

Mohtaoua designs street marketing operations for brands in Morocco: brand activations, retail activations, roadshows, pop-up stores and printed material distribution.

A successful field action starts from a clear goal (raise awareness, introduce a product, drive visits), a place and a time where the target audience is.

Printed materials are produced with our partner printers, and the necessary permits are reviewed for each action.

01 / Formats

Action formats

The right format depends on the message and the place.

  • Brand activations
  • Sales activations
  • Roadshows
  • Pop-up stores
  • Flyer distribution
  • Actions at events
  • Materials & POS displays
FROM FIELD TO DIGITAL

Measuring a field action

Every encounter can continue online.

01

QR code & dedicated page

Every item points to a page or WhatsApp.

02

Promo codes

A code specific to the operation to measure sales.

03

Content for social media

Photos and videos of the action, shared online.

04

Contact collection

With the consent of the people met.

05

Printed materials

Flyers and POS displays, produced with our partner printers.

06

Debrief

What the operation delivered, compared with the goal.

[ 03 / METHOD ]

Our street marketing method

From goal to operation report.

01/

Goal

Awareness, discovery, visits or contacts.

02/

Place & time

Where the target audience is.

03/

Concept

The format, the message and the materials.

04/

Preparation

Materials with our partners, coordination, permits reviewed.

05/

Action & report

Running the operation, then measuring results.

Why street marketing?

A well-designed field action helps you:

01

Be seen differently

Direct contact, away from screens.

02

Start a conversation

Something an ad alone cannot do.

03

Support a launch

An opening, a new product, a season.

04

Feed your social media

Real content to share.

05

Measure

QR codes, promo codes and contacts.

Our deliverables

Depending on the project, an operation can include:

01

Operation concept

Format, message and run of show.

02

Printed materials

Produced with our partner printers.

03

Coordination

Preparation and follow-up of the action.

04

Photos & videos

Coverage of the action for your social media.

05

QR codes & dedicated page

To continue the contact online.

06

Debrief

Results and lessons learned.

FAQ — Street marketing

All the communication actions carried out in public spaces or busy places: activations, promotions, material distribution, temporary stands.

Brand activations, retail activations, roadshows, pop-up stores and distribution of printed materials with our partners. The format is defined according to your goal and the place.

An action in a public space may require permits; they are reviewed for each project, before the operation.

With QR codes, promo codes, contacts collected with consent and the posts generated, compared with the set goal.

The cost depends on the format, the duration, the number of locations and the materials. The quote is free.

The scope is defined for each project: tell us the target cities in your quote request.

When the action becomes an event

Launches, trade shows, large-scale activations: our events team takes over.

Events
Get started

Start with the problem.