Complete Meta Ads guide for training centers
From strategy to scaling: audiences, creatives, budget, and optimization for the training sector.
Étapes
- 1Define the offer and learner persona
- 2Structure the ad account by training program
- 3Create cold and warm audiences
- 4Produce video and static creatives
- 5Install conversion tracking (Pixel + CAPI)
- 6Launch, analyze, optimize every week
Erreurs courantes
- ✕Targeting too broadly without exclusions
- ✕Sending traffic to the homepage
- ✕Stopping campaigns before 14 days of learning
FAQ
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